Digital marketing can be a challenging landscape to navigate, and with so many options to choose from, it can be tough to know which strategy to invest in. We often deal with small business owners looking to improve their online visibility, and a common question is...
Blogging
Free Stock Photography, Where to Find the Best Images
There are lots of reasons you might want access to professional quality photography. For a new website, a blog post, a printed article or an advert, or even a homework project. Until recently professional images came at a price. Photographer’s after all are like the...
20 Graphic Design Principles to Improve Your Content
Graphic design is a complicated process, with many rules and sometimes conflicting approaches to the same goal. There is a lot to learn for the novice designer, more than can be covered in this post, but we’ll outline 20 of the most important principles to get you...
How to Write a Successful Blog Post
How to Write a Successful Blog Post That Will Drive Traffic to Your Website Headline The headline is the most important part of your blog post. 80% of viewers never make it past the average headline. However, if your take a little time to get it...
How to Outsource Your Blog
There are many reasons that may drive you to consider to outsource your blog. For most people it’s reducing the costs, the need for expert help, or simply freeing up their time. An additional reason to consider is producing more content, allowing...
What makes a successful blog
There are 31 million bloggers in the United States, and over 150 million blogs worldwide. Finding some success blogging for business is generally quite easy. Businesses with blogs generate 67% more leads each month, so the is a good ROI for most sites. Blogging...
8 biggest newbie blogging mistakes
Blogging has become a popular way for individuals and businesses to share their ideas and expertise with the world. While it may seem easy to start a blog, many newbies make common mistakes that can hinder their success. In this post, we will discuss the eight biggest...
12 steps to write great content people want to read
Writing is easy, but great writing is hard. If you want to get read online your content has to be of the highest standard. Here is a 12 step guide to writing great content that people will want to read. First you need to decide what you are trying to achieve with your...
11 ways to create stunning visual content
Visual content can make a big difference to your marketing efforts and website. Articles with images get a lot more shares on social media. People tend to skim online content so you need to get your message across clearly, and visual content is a great way to do...
Writing strategies for frustrated bloggers
Writing can be a challenge for even the seasoned professional, but for some the mere thought of writing sends a cold shiver down their spine. I am one of the latter. This guide is for all the frustrated writers who, like me, struggle with the “I can’t write” syndrome....
Rise of the content hacker
Growth hacking is a term that been about for a few years now, it was first used by Sean Ellis in 2010. It is a marketing methodology popular with startups, where the focus is on quick growth of the companies userbase. Growth hackers use low cost marketing...
29 ways to keep being creative
If you work in a creative business you’ll know that staying creative can be a challenge. There are many distraction in the modern workplace, and demands on your time and attention. To stay creative you’ll need to get on top of your work life and make a...